Invisalign

We worked with Invisalign to create a :30 second animated custom commercial that will run on Twitch. The custom commercial featured animated versions of the Twitch broadcasters, and hammer home the brand messaging: that whether you’re gaming or straightening your teeth, always go with the best gear.

Commercial Concept: The commercial will tell the story of Invisalign’s streamer gear upgrade, showing how the new gear up improves the streamer's gaming experience, and how Invisalign straightens teeth better than braces. Because of animation we can heighten these analogies and the worlds of the streamers, even putting them inside their video games and face-to-face with the final boss they can now finally defeat thanks to their upgraded gaming setup.